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    Seller’s Guide: The Huntington

    Seller’s Guide: Maximizing the Value of Your Huntington Palisades Lot

    The Huntington Palisades is one of the most prestigious neighborhoods in Los Angeles, distinguished by its large, flat lots and unparalleled proximity to the Village. Your property is a blue-chip investment that has consistently held its value best compared to other Pacific Palisades areas.

    This guide will walk you through how to prep, price, and position your lot to attract the right builders and high-net-worth end-users who will pay a premium for a turn-key opportunity.

    Part 1: How to Understand Your Lot’s New Value

    This is a market of scarcity and high liquidity for premier parcels. Huntington lot sale comps are based on three non-negotiable value drivers:

    • The Flat Lot Advantage: This is your prime selling point. Your flat lot status saves the buyer significant time and money (e.g., hundreds of thousands in retaining walls and complex hillside engineering). This inherent cost saving is reflected directly in your higher sale price.
    • Estate Size & Privacy: Huntington lots are celebrated for their large sizes and privacy, making them ideal for the estate-scale custom homes that attract the ultra-luxury buyer.
    • Market Velocity: Your lot is in high demand. In 2025, Huntington lots have been selling in just over two weeks on average, significantly faster than other Palisades neighborhoods, confirming high market liquidity.

    Key Pricing Data (2025 YTD): Huntington Lots averaged over $4.1 million per sale, with a price per square foot (land) topping $450.

    Part 2: How to Prep Your Lot for a Top-Dollar Sale

    Your goal is to eliminate risk and reduce the buyer’s timeline. You are selling a ready-to-build canvas.

    Level 1: The “Premium” Package (Essential)

    • Debris Removal & Clearance: If your property had a prior structure, it MUST be fully cleared of debris and have all required county and environmental clearances.
    • Gather Your “Proof Packet”: Buyers for R1 lots demand maximum build potential. Provide:
      • Zoning Verification: Confirm your lot’s R1 zoning and the maximum Residential Floor Area (RFA) with LA City ZIMAS.
      • Original Structure Records: If applicable, gather original architectural plans or permits to demonstrate the EO1 10% rebuild bonus potential, which can increase the allowable square footage and is what a builder is paying for.

    Level 2: The “Shovel-Ready” Premium (Max Return)

    To command a top-of-market price, we recommend investing in documentation that validates development ease.

    • Geotechnical Report: A professional soils report confirms stability, validates the flat lot premium, and minimizes a major due diligence cost for the buyer.
    • Utility Confirmation: Highlight the existing underground utilities, which is a significant advantage over areas dealing with complex, lengthy underground conversion applications.

    Part 3: How We Position Your Listing

    The listing language must be hyper-specific to attract high-intent builders and developers actively searching for land value only listings.

    • Listing Title Keywords: Use phrases that scream exclusivity and readiness:
      • “Rare ocean view lot palisades”
      • “Premium flat lot for sale palisades”
      • “Luxury estate lot listing palisades”
      • “Huntington Palisades tear-down comps”
    • Core Value Proposition: Your listing emphasizes the minimal risk and speed:
      • The lot is “shovel-ready” or “pre-permitted”.
      • It is located steps from the Palisades Village with a guaranteed high ROI for a custom build.

    Part 4: Your Opportunity in 2025

    The luxury lot demand pacific palisades is currently focused on securing premier parcels while prices are below pre-fire teardown values. For the patient seller, many believe the Palisades is “going to come roaring back”.

    We specialize in marketing and selling the premier estate lots in the Huntington Palisades. We have a private network of developers actively searching for their next marquee project in your exact neighborhood.

    Get a Confidential 2025 Rebuild Lot Valuation 

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